Often, the smallest things can have the largest impact on our daily lives. All of our modern internet streaming services, gps systems, radio broadcasts, clocks, and wristwatches are no exception…

A recently viewed meme (here at Times Ticking) asked the question, “How did the first clockmakers know what time it was without a clock?”. Well, before mechanical movements were in…

Being no strangers to branding, licensing, and marketing, the Walt Disney Company has lent its name to a wide variety of toys, trinkets, and other merchandise—for nearly a century. Variety…

In timekeeping, there are plentiful ways to display the time. Currently, many watchmakers are following the trend of minimalist displays—leaving printed numerals in the past. Despite this trend, more traditional…

In a previous TT post, the prevalence of pocket watches—and other timepieces—in the “Western” genre of entertainment was discussed. With the aesthetic of the Wild West influencing timekeeping (and vice-versa),…

In direct advertising, the watch dial is the first defense in brand building for watch companies. Whether they’re presenting images indoors, outdoors, on a model, or in a lighted studio,…

Timex has been building watches since 1854. However, their widespread fame didn’t hit its stride until the 1950’s. During that decade, their successful stress-test advertising—featuring the iconic slogan “it takes…

Film, television, and video gaming are currently experiencing a solid resurgence of the Western genre. Between HBO’s Westworld, Rockstar Game’s Red Dead Redemption II, and a seemingly endless stream of…

Timex, as a brand, has fundamentally redefined what it means to manufacture and sell watches. Bringing an affordable and mass-produced watch to the market, their innovations have historically eased the…

In the early 2000’s, Apple cofounder Steve Wozniak (the “Woz”) equipped himself with a tube-display digital watch. This stylish piece of tech harkens back to the cold war era—with its…