The Caravelle 666 Feet Diver—often nicknamed the “Poor Man’s Submariner”—was inspired by the growing global craze for professional dive watches in the 1960s and 1970s, particularly the Rolex Submariner and similar high-end models used by naval divers, commercial professionals, and adventurers. Bulova, through its Caravelle line, sought to capture that rugged, adventurous image but at a price accessible to the everyday consumer. The 666-foot (200-meter) depth rating was both a genuine selling point for recreational divers and a marketing hook that gave the watch serious credibility. Its design mimicked the proportions and functionality of luxury divers, with a rotating bezel, luminous markers, screw-down case back, and bold, easy-to-read dial, while using cost-effective yet reliable movements. This combination of authentic dive-ready specs, familiar styling, and affordability made it a cult favorite—and today it remains a sought-after vintage piece precisely because it delivers that classic dive watch aesthetic without the elite price tag.
We know that your Caravelle watch is important to you and understand that the sentimental value more often than not outweighs the monetary value. Our expert watchmakers strive to make sure your watch can be worn for many years to come.